Sean Kim takes over the reins at Hyundai Motorsport

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Hyundai Motorsport has announced that Sean (Seon-Pyung) Kim is taking over the role of company president. He replaces outgoing president Scott Noh, who is set to take up a new position at Hyundai in Korea after four years at the helm, as part of a standard rotation of senior management within the global Hyundai organization.

During Noh’s tenure, Hyundai Motorsport secured consecutive world titles in the FIA World Rally Championship (2019 and 2020) and the WTCR – FIA World Touring Car Cup (2018 and 2019). The company also gained a manufacturer entry into the inaugural FIA ETCR – eTouring Car World Cup, opening a new era for Hyundai in electric motorsport.

Speaking about his departure, Noh remarked, “It has been a great opportunity and experience to be able to work with Hyundai Motorsport, a strong team of people with whom I have shared many memorable moments. It has been an honor to lead this team to two manufacturer titles in WRC, and I head back to Korea, as part of a planned move, for a new challenge with happy memories of my time in Alzenau.”

Kim’s appointment as president, in the company’s 10th year, will see him manage the organization’s ongoing WRC activities as well as renewed programs in ETCR, WTCR and Customer Racing.

Kim has worked for Hyundai since the turn of the millennium and brings over two decades of experience in platform and vehicle development to the motorsport organization’s Alzenau base. His career to date includes four years spent as part of the WRC vehicle development team ahead of Hyundai Motorsport’s debut in the series, and five years at the High Performance Vehicle Development Center in Namyang, Korea.

“I am delighted to take over the role of president at Hyundai Motorsport from Scott and to continue the work that he has so successfully overseen for the past four years,” said Kim. “I was fortunate to work on vehicle development in preparation for our WRC entry back in 2014, so I have watched the company go from strength to strength over the years. These are exciting times for the Hyundai brand, with hybrid technology in WRC and electric racing in ETCR creating a relevant technology transfer between our motorsport and high-performance passenger cars.”

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Lawrence has been covering engineering subjects – with a focus on motorsport technology – since 2007 and has edited and contributed to a variety of international titles. Currently, he is responsible for content across UKI Media & Events' portfolio of websites while also writing for the company's print titles.

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