Motul named as lubricant partner to Blancpain GT Series Asia

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Motul has been announced as the Official Lubricant Partner of Blancpain GT Series Asia, which kicks off its inaugural season in 2017.

Motorsport has been the French company’s primary proving ground since the 1950s. Its 300V Motorsport Line engine oil, lubricant and maintenance products are already used in a diverse number of championships around the world including Blancpain GT Series, MotoGP, World SBK, Super GT and the Le Mans 24 Hours.

The company is also title sponsor of SRO’s Intercontinental GT Challenge season finale, the Motul Sepang 12 Hours. And that successful alliance has now led to Motul becoming Official Lubricant Partner of the region’s first pan-continental GT3 and GT4 championship.

A bumper entry list featuring the likes of Aston Martin, Audi, BMW, Ferrari, Lamborghini, McLaren, Mercedes-AMG and Porsche will be at Sepang this weekend for the first of six events staged in Malaysia, Thailand, Japan and China throughout 2017.

All Blancpain GT Series Asia cars and driver overalls will feature prominent Motul branding, while a number of teams will also rely on Motul’s products.

“Four-wheeled racing has always had a strong following in Asia, and it is our pleasure to be associated with Blancpain GT Series Asia,” explained Claire Lim, chief marketing officer (APAC), High-Tech Lubricants AP Pte Ltd. “We look forward to working closely with SRO to share our motorsport passion with racing enthusiasts in the region.”

“Motorsport is in Motul’s DNA, as evidenced by the incredible range of two- and four-wheel categories its products supply around the world,” added Benjamin Franassovici, Blancpain GT Series Asia Championship manager. “It’s therefore a real privilege for me, on behalf of SRO, to unveil such a trusted and established brand as our Official Lubricant Partner. It’s also validation of the championship’s credentials that a respected company like Motul should choose Blancpain GT Series Asia as a primary platform for promoting its products across the continent.”

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John joined UKi Media & Events in 2012 and has worked across a range of B2B titles within the company's automotive portfolio. Prior to joining the company, John worked for leading automotive design website, Car Design News. Currently editor of Engine Technology International, Professional MotorSport World, Professional MotorSport Circuit, and Transmission Technology International, John co-ordinates the day-the-day operations of each magazine, from commissioning and writing to editing and signing-off, as well managing web and social media content. Aside from the magazines, John also serves as chairman of the annual Professional MotorSport World Awards.

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