The new Radical Motorsport site will be situated at the main entrance of the Donington Park race circuit and will be utilized by the vehicle manufacturer as a customer-facing facility which will also house its sales, marketing and commercial teams.
The move marks the first time that the OEM’s operations will be spread over two sites, with all of Radical’s manufacturing and production activities remaining at the company’s Peterborough factory.
The corporate HQ will also be used by Radical as a destination for its owners and fans to travel to, in addition to being used as a venue for events and meetings. Furthermore, the site will be used to deliver training opportunities as Radical Motorsport continues to expand its dealer network.
“We looked at a number of non-circuit-based locations in the UK to host our expanding commercial team,” said Joe Anwyll, CEO, Radical Motorsport. “However, with British motorsport tracks widely known as being some of the best in the world, we had to take this opportunity, as a British motorsport manufacturer, to be right on the doorstep of the action.
“As well as our expanding team and record production numbers this year, this move to Donington Park will allow us to pursue ventures we’ve been unable to from our factory. Our cars belong on track, so it’s only fitting we be present there too.”
“I’m delighted that Radical Motorsport has decided to move its corporate headquarters to Donington Park,” explained Jonathan Palmer, chief executive of circuit operator MotorSport Vision (MSV). “Since MSV took over the running of the venue in 2018, it’s been our ambition not just to create an improved competitor and spectator experience, which we’ve already achieved through numerous venue improvements, but also to elevate the circuit’s standing as a major national hub of motorsport businesses.
“Radical Motorsport is a much-admired and globally recognized manufacturer of sports racing cars, and I’m delighted it’s recognized the significant benefits of being based at one of the UK’s leading race circuits.”
The new facility is expected to open to the public in Spring 2023.
To read more about Donington Park, click here.