Lada Sport reflects on Vesta’s inaugural WTCC season

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Following the season’s finale in Qatar, WTCC team Lada Sport Rosneft has been celebrating the progress that its Vesta TC1 racecar made during its inaugural season. The Russian manufacturer states that it has been ‘mission accomplished’ in 2015, with the car regularly making it through to the third-round of qualifying at event on the calendar as well as translating them in to multiple top ten finishes.

Lada Sport states in its current format, with the driving combination of Rob Huff, Nicolas Lapierre, and Nicky Catsburg that the team is a ‘far cry’ from its debut in the series with the 110 model back in 2009. At the heart of the team’s rise in performance is the all-new Vesta TC1, which was developed in collaboration with Oreca. The French team provided the cars 380bhp turbocharged engine and aerodynamics package. A full technical feature on the car, with comment from team principal Victor Shapovalov, can be found in the 2015 Expo Special issue of Professional MotorSport World magazine.

“Overall it’s been an improving year for the team and the Vesta though there is still a lot of work to do to get the car regularly to the front and challenging for wins, but I am sure, we can make it, and the next season will be very successful,” commented driver Rob Huff.

“It has been a successful year for the launch of the Vesta in WTCC with much to be proud of for the new car, the team, engineers, designers and drivers as a whole,” added Shapovalov. “The car has been a huge step forward for the brand and we look forward to making bigger steps to towards the front in WTCC in 2016”.

2016 has been outlined as a very important year for the Lada brand, as the Russian manufacturer plans to increase the sales of new Vesta in Russia and start the sales of the new model in Europe. The company firmly believes that the racing Vesta’s presence in the World Championship is the ideal marketing platform to support the sales of brand new Lada road car.

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John joined UKi Media & Events in 2012 and has worked across a range of B2B titles within the company's automotive portfolio. Prior to joining the company, John worked for leading automotive design website, Car Design News. Currently editor of Engine Technology International, Professional MotorSport World, Professional MotorSport Circuit, and Transmission Technology International, John co-ordinates the day-the-day operations of each magazine, from commissioning and writing to editing and signing-off, as well managing web and social media content. Aside from the magazines, John also serves as chairman of the annual Professional MotorSport World Awards.

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