ACO announces new partnership with Motul

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The Automobile Club de l’Ouest (ACO), organiser of the 24 Hours of Le Mans and promoter of the FIA World Endurance Championship, has announced a multi-year partnership agreement with Motul which will see the lubricant specialist become the official lubricant company to the WEC, including the 24 Hours of Le Mans event.

The links between Le Mans and Motul stretch back over six decades, with the lubricant supplier stating that endurance racing has contributed greatly to the development of Motul’s products, to both road and track customers.

At each of the WEC’s eight 6-hour race events, there will be a Motul corner featuring trackside signage plus the podium girls will be in Motul’s instantly recognisable colours.

“2016 is an anniversary year for the Automobile Club de l’Ouest as the club is celebrating being in existence for 110 years, always at the forefront of endurance racing,” explained Pierre Fillon, president of the Automobile Club de l’Ouest. “The same can be said of Motul’s involvement at the 24 Hours of Le Mans, the greatest motorsport event in the world, and now with the WEC, offering a constant, reliable and high quality presence to teams over many decades. Endurance racing has always had a real-world relevance to advances in road car design, performance and safety, including the development of new and improved lubricants and fuels: all have their roots in developments made by racing at Le Mans. Motul recognise this, as we recognise their contribution, and we are delighted to welcome them to the Le Mans and WEC family.”

“Le Mans is a central pillar to our four-wheel motorsport strategy, and this exclusive agreement is the outcome of more than six decades of collaboration and loyalty between Motul and Le Mans,” added Hervé Amelot, president of management board, Motul. “It also comes as a result of the desires of everyone at Motul who attends this magic event each year, who wish to stay closer to our supported teams and help them technically day and night. By becoming involved with the FIA WEC, as well as a deeper collaboration with the ACO, Motul can spread the magic of Le Mans throughout its international distribution network which includes our subsidiaries, distributors and importers in more than 100 countries worldwide. In keeping with the WEC’s other partners, Motul recognises that the championship offers a superb platform for not just visibility but also to welcome and spend time with some of our overseas colleagues and customers over the race weekends. Thanks to this new partnership, we can now spread the passion and emotion we feel for endurance racing throughout the company, feelings which resonate particularly strongly each June at Le Mans.” 

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John joined UKi Media & Events in 2012 and has worked across a range of B2B titles within the company's automotive portfolio. Prior to joining the company, John worked for leading automotive design website, Car Design News. Currently editor of Engine Technology International, Professional MotorSport World, Professional MotorSport Circuit, and Transmission Technology International, John co-ordinates the day-the-day operations of each magazine, from commissioning and writing to editing and signing-off, as well managing web and social media content. Aside from the magazines, John also serves as chairman of the annual Professional MotorSport World Awards.

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